Working with Nike and Contented Media to capture photography of the official send off for the England national team as they head off to France to compete in Euro 2016. Continue reading Nike X England Euro 2016 send off party
Working with JD Sports and Contented Media to capture photography of the in-store display and launch of Nike’s Lunar Epic trainer at JD’s flagship store in Oxford Street. Continue reading Nike Lunar Epic in-store launch event
Invited by Nike to shoot the launch of their Lunar Epic range in Amsterdam, industry professionals as well as athletes showcased then new footwear at the event. Continue reading Nike Lunar Epic launch in Amsterdam
“These new silhouettes are innovation as you’ve never seen before, designed to unlock every athlete’s full potential,” says Rory Fraser, product and consumer insights manager, stood just before the cultural Westergasfrabriek hall in central Amsterdam on a summer’s Tuesday afternoon.
When Nike and Michael J. Fox revealed the Nike Air Mag self-lacing sneakers in October last year to commemorate the day Marty McFly traveled to in the future, it was seen as a marquee point in the evolution of trainer technology.